Category Archives: Analytics/SEO

Optimizing my UX Portfolio

Posted on January 24, 2011 by umanka

I launched my new Portfolio on August 2010. I’ve tried optimizing it for various keywords for a better Search Engine visibility. It is not very hard to land up in the first page of Google Search for really specific terms … Continue reading →

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Weird Analytics Wednesday

Posted on November 24, 2010 by umanka

I like Web Analytics. At work we use Web Trends. It tells you if a particular web page getting traffic or not. Since the Analytics data is quantitative and tangible, it always helps you to make a business case for … Continue reading →

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Black hat vs White hat SEO

Posted on July 9, 2009 by umanka

Search engines have established various guidelines for the development of websites. Following these guidelines helps the search engines to find, index and rank the web sites. White Hat SEO is optimizing web sites while adhering to these guidelines. Whereas, Black … Continue reading →

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Importance of Organic Search Marketing

Posted on June 3, 2009 by umanka

Search marketing is a form of marketing which uses the search results in the different search engines. With better placement in the search engine results, websites attract more customers and generate more sales. There are 2 types of search results … Continue reading →

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